Inbound After Hours
The home for everything inbound marketing and more! Exploring new ways to learn, share & collaborate with other great minds on all things inbound.
What would you like to know when it comes to using video and HubSpot?
I'm doing a talk on video at the Manchester HUG, at the end of March. What would you want to know when it comes to all things video, inbound and HubSpot?
Drop your questions here in this thread, please! …
What is my marketing and sales strategy plan missing?
Failure to align sales and marketing teams is leading to wasted budget and resources. Up to 70% of B2B content is underutilised when these teams aren’t on the same page. To help, Caroline pulled together the top things that you might be absent from your marketing and sales…
Using Keyy as your platform
I've been quite impressed with Keyy as a platform. I've been using Moblize as a platform for our product Amassadors but I'm wondering about switching to Keyy. Any thoughts?
It's always a bit concerning when you can't find anything about pricing on their website 😬
Heads-up! Your HubSpot certificate will expire soon...
I'm a serial HubSpot certification-er.
Oh, one on sales enablement? I'll have that.
Another on delivering client success? I'll take two. …
Episodic content and Red Bull
Can we talk about how far ahead of the game Red Bull is with episodic content? It's truly insane🤯 Hundreds of episodes covering every persona type. Not just in extreme sports but even down to things like entrepreneurship.
Are there any examples of other companies doing this…
Which types of premium content perform best for inbound marketing?
Infographics, eBooks, pillar pages, case studies, webinars, comparison guide - your choices are endless. There's no wrong answer. Where a webinar is fantastic for offering expert knowledge in a visual format, an infographic is great for delivering snappy insights succinctly,…
Keeping Track of a complex Hubspot System
Does anyone have any experience and ideas on best practises for documenting a complex Hubspot system?
We are adding sequences and workflows regularly - any thoughts on how to keep track of it all?
Let's talk about blog audits
Blogging continues to be one of the main strategies of inbound marketing, and for good reason - it works! But as we create content for our users, over time what's important to or relevant to them can change, along with industry standards, technology...you know how fast the world…
2020 web traffic - how did you do?
2020 certainly was a rollercoaster for marketers but according to HubSpot data UK businesses ended the year 45% up in web traffic v the start of the year. Did you experience a similar journey or something very different?2020 certainly was a rollercoaster for marketers but…
Why it's important to keep your marketing knowledge and skills up to date...
Isn't it mad that something as simple as learning has become an essential marketing skill? It's important to continuously learn to keep your marketing knowledge and skills relevant and fresh, especially in this industry.
There’s a wealth of information available online for all…